Why Magenta advocates energy management as a Management Discipline?

When the wind changes there are those who build walls and those who build windmills. 

Ancient Chinese Proverb

The importance of effective environmental and energy management is a Global imperative for which we all have a responsibility to our future generations.

We firmly believe in the saying ‘What gets measured gets managed’ and by focusing exclusively on Energy Management as a discipline we are able to support our clients make informed decisions about their energy usage that delivers a visible impact to the bottom line.

Magenta provides real-time, Web-based monitoring for conventional and renewable energy systems – an energy internet to which every device in your building will be eventually connected.

Our Mission

Our mission is to contribute to the movement to renew our Global Future by providing our clients with innovative, sustainable energy management products and services.

Our Goal is to deliver greater value for the use of energy throughout the entire life of the building.

We help you manage your Facility, in real-time, confidently, securely, and greener. ™


Our management focused on energy conservation since it is one of the top-ranking overheads in our P & L. Hence, energy efficiency, smart energy use and energy savings are key to meeting these challenges.

We partnered with “MAGENTA” an energy management specialist company from Dubai for their real-time, online, automated energy monitoring solution to help to reduce our energy consumption. It helped us in in elimination of manual reading and reporting, recording on energy usage on a real-time basis, monitoring of peak-time energy consumption along with alerts and alarms for unusual energy use.

Finance Head, Cassells Al Barsha Hotel, Dubai

Magenta was awarded to undertake Energy and Water Audit based on ASHRAE Level II of our hotel Sheraton Deira. Based on the detailed report presented on energy initiatives, we have achieved the results as expressed in the report. We are happy to recommend “ Magenta” to our other group hotels for energy audit.

General Manager, Sheraton Deira, Dubai

We express our gratitude to “Magenta” for their findings while doing specialized system studies of our ‘Boiler System’ operating on gas. We are not only able to reduce our gas by 60%, which has been huge savings. During the audit of our hot water system, several initiatives were suggested, that have resulted in the reuse of steam generated in an efficient way.

Director of Engineering, Five Star Hotel, Dubai

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